The Study of Customer Relationship Management (CRM) Systems and Their Impact on Organizational Performance. International Journal of Politics & Social Sciences Review (IJPSSR), [S. l.], v. 4, n. III, p. 15–21, 2025. DOI: 10.5281/zenodo.15838292. Disponível em: https://ojs.ijpssr.org.pk/index.php/ijpssr/article/view/176. Acesso em: 26 dec. 2025.